Sunday, March 4, 2012

Barcelona Shopping


Barcelona Shopping
Characterized by originality and relative affordability, shopping in Barcelona has developed into a jubilant fashion, design, craft, and gourmet-food fair. The fact that different parts of town provide distinct contexts for shopping makes exploring the city and browsing boutiques inclusive activities.


The Ciutat Vella, especially the Born-Ribera area, is rich in small-crafts shops, young designers, and an endless potpourri of artisans and merchants operating in restored medieval spaces that are often as dazzling as the wares on sale. Even the pharmacies and grocery stores of Barcelona are often sumptuous aesthetic feasts, filled with charming details.


Shopping for design objects and chic fashion in the Eixample is like buying art supplies at the Louvre: it's an Art Nouveau architecture theme park spinning off into dozens of sideshows—textiles, furnishings, curios, and knickknacks of every kind. Any specific shop or boutique will inevitably lead you past a dozen emporiums that you didn't know were there. Original and surprising, yet wearable clothing items—what one shopper described as "elegant funk"—are Barcelona's signature contribution to fashion. Rather than copying the runways, Barcelona designers are relentlessly daring and innovative, combining fine materials with masterful workmanship.


Browsing through shops in this originality-obsessed metropolis feels more like museum hopping than a shopping spree, although it can, of course, be both. Design shops like Vinçon and BD Ediciones de Diseño delight the eye and stimulate the imagination, while the Passeig del Born is attracting hip young designers from all over the globe. Passeig de Gràcia has joined the ranks of Paris's Champs Elysées and Rome's Via Condotti as one of the great shopping avenues in the world, with the planet's fashion houses amply represented, from Armani to Zara. Exploring Barcelona's antiques district along Carrer Banys Nous and Carrer de la Palla is always an adventure. The shops opening daily around Santa Maria del Mar in the Born-Ribera district range from Catalan and international design retailers to shoe and leather-handbag designers, to T-shirt decorators, to dealers in nuts and spices or coffee emporiums. The megastores in Plaça de Catalunya, along the Diagonal, and in L'Illa Diagonal farther west are commercial cornucopias selling fashions, furniture, furs, books, music, and everything else under the sun. The villagelike environment of both Sarrià and Gràcia lends an intimate warmth to antiques or clothes shopping, with friendly boutique owners adding a personal touch often lost in mainstream commerce.

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